July 18, 2011 Yield Alert

Hasbro’s Yield Tops 3% For First Time in 17 Months


Shares of Hasbro (HAS), which reported disappointing second quarter results this morning, currently feature a 3% yield for the first time since early last year.

The stock closed today’s session trading at $39.40, where its quarterly dividend of $0.30 per share produces a 3.05% dividend yield. That’s the highest yield investors have been able to lock in since February of last year, when the stock was available with a 3% yield for a short window that lasted only two market days. The company announced a 25% increase to its dividend on Thursday, February 4, and the stock closed the week yielding 3.25%. But it screamed higher by nearly 13% the following Monday as Hasbro reported a blowout fourth quarter, pushing the stock’s dividend yield back under the 3% threshold for the next 17 months.

Here’s how the last two years have looked for Hasbro’s dividend yield:

Hasbro is currently on pace to improve its dividend output for the eighth consecutive year after giving its shareholders a 20% raise in February. The company has increased its dividend rate tenfold during its streak.

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